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Als Fulfillment-Dienstleister betreibt Office-Direkt die Marken-Onlineshops verschiedener Konsumg\u00fcterhersteller. Mit den bestehenden Systemen stie\u00df das Unternehmen bei der Erweiterung des Markenportfolios zunehmend an Grenzen. Gesucht wurde eine zukunftssichere E-Commerce-Plattform, die mehrere Markenwelten auf einer gemeinsamen technischen Basis vereint und gleichzeitig individuelle Markenauftritte erm\u00f6glicht.<\/p>\n
Ziel war es, eine hochperformante und skalierbare Multisite-Architektur zu schaffen, auf der bestehende und zuk\u00fcnftige Marken-Shops effizient betrieben und weiterentwickelt werden k\u00f6nnen.<\/p>","space_after_class":"small","space_before_class":"none","theme_class":"light-theme"}}],"right":[]}},{"id":2968,"type":"netzbewegung_headline","colPos":201,"data":{"header":"Die L\u00f6sung","header_animation":"default","header_tag":"h3","header_template":"headline-3-with-dash","space_after_class":"small","space_before_class":"none","theme_class":"light-theme","topline":""}},{"id":2952,"type":"netzbewegung_twocolumnscontainer","colPos":201,"data":{"devision":"30%:70%","space_after_class":"medium","space_before_class":"none","theme_class":"light-theme","left":[{"id":2951,"type":"netzbewegung_stickycontainer","colPos":201,"data":{"space_after_class":"medium","space_before_class":"none","theme_class":"light-theme","main":[{"id":2950,"type":"netzbewegung_text","colPos":201,"data":{"bodytext":"
Technologie<\/a> Gemeinsam mit Office-Direkt entwickelten wir eine leistungsf\u00e4hige Shopware-6-Plattform, die speziell auf den Betrieb mehrerer Marken-Shops ausgelegt ist. Bereits in der Konzeptionsphase wurden technische, organisatorische und wirtschaftliche Anforderungen zusammengef\u00fchrt, um eine langfristig tragf\u00e4hige Architektur zu schaffen.<\/p>\n In enger Abstimmung mit dem Hosting-Partner entstand eine skalierbare Infrastruktur auf Basis eines Shopware-Clusters. Mehrere Redis-Instanzen, ein MySQL-Datenbankcluster sowie AWS-basierter Objektspeicher sorgen f\u00fcr hohe Verf\u00fcgbarkeit, kurze Ladezeiten und eine zuverl\u00e4ssige Performance auch bei steigenden Zugriffszahlen.<\/p>","space_after_class":"medium","space_before_class":"none","theme_class":"light-theme"}},{"id":2946,"type":"netzbewegung_headline","colPos":202,"data":{"header":"Wiederverwendbare Umsatz-Booster","header_animation":"default","header_tag":"h4","header_template":"headline-4","space_after_class":"small","space_before_class":"none","theme_class":"light-theme","topline":"E-Commerce Konzept"}},{"id":2945,"type":"netzbewegung_text","colPos":202,"data":{"bodytext":" Parallel zur Planung der technischen Basis wurden marken\u00fcbergreifende Anforderungen analysiert und zu einem gemeinsamen Funktionsumfang zusammengef\u00fchrt. Wo Standardl\u00f6sungen nicht ausreichten, entwickelten wir individuelle Shopware-Plugins. 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Gleichzeitig entstand eine wiederverwendbare Theme-Basis, die den Aufbau weiterer Markenauftritte deutlich beschleunigt.<\/p>\n Durch die klare Trennung von Funktionalit\u00e4t und Design k\u00f6nnen neue Marken schnell integriert werden, ohne auf individuelle Gestaltungsm\u00f6glichkeiten verzichten zu m\u00fcssen.<\/p>","space_after_class":"medium","space_before_class":"none","theme_class":"light-theme"}},{"id":3094,"type":"netzbewegung_video","colPos":202,"data":{"space_after_class":"medium","space_before_class":"none","theme_class":"light-theme","video_autoplay":1,"video_hide_controls":1,"video_loop":1,"video_m3u8":"","video_mode":"self-hosted","video_self_hosted":[{"id":2183,"alt":"","title":"","publicUrl":"https:\/\/stage-cms.netzbewegung.com\/fileadmin\/user_upload\/projekte\/office-direkt\/niederegger-grafschafter-design_1.mp4"}]}}]}},{"id":2969,"type":"netzbewegung_headline","colPos":201,"data":{"header":"Das Ergebnis","header_animation":"default","header_tag":"h3","header_template":"headline-3-with-dash","space_after_class":"small","space_before_class":"none","theme_class":"light-theme","topline":""}},{"id":2941,"type":"netzbewegung_text","colPos":201,"data":{"bodytext":" Mit der neuen Plattform verf\u00fcgt Office-Direkt \u00fcber eine leistungsstarke Grundlage f\u00fcr den Betrieb und die Erweiterung seiner Marken-Shops. Neue Marken k\u00f6nnen effizient integriert werden, w\u00e4hrend gemeinsame Funktionen zentral gepflegt und weiterentwickelt werden.<\/p>\n Die skalierbare Systemarchitektur sorgt f\u00fcr hohe Performance und Zukunftssicherheit \u2013 und schafft die Voraussetzungen f\u00fcr weiteres Wachstum im E-Commerce.<\/p>","space_after_class":"medium","space_before_class":"none","theme_class":"light-theme"}},{"id":2970,"type":"netzbewegung_infinitelooptext","colPos":201,"data":{"autoplay":1,"items":[{"link":{"url":"https:\/\/shop.niederegger.de","target":"_blank","type":"url","title":"https:\/\/shop.niederegger.de","config":{"parameter":"https:\/\/shop.niederegger.de _blank - shop.niederegger.de"},"attr":{"href":"https:\/\/shop.niederegger.de","target":"_blank","rel":"noreferrer","title":"shop.niederegger.de"}},"text":"shop.niederegger.de"},{"link":{"url":"https:\/\/www.grafschafter.shop","target":"_blank","type":"url","title":"https:\/\/www.grafschafter.shop","config":{"parameter":"https:\/\/www.grafschafter.shop _blank - www.grafschafter.shop"},"attr":{"href":"https:\/\/www.grafschafter.shop","target":"_blank","rel":"noreferrer","title":"www.grafschafter.shop"}},"text":"www.grafschafter.shop"},{"link":{"url":"https:\/\/shop.niederegger.de","target":"_blank","type":"url","title":"https:\/\/shop.niederegger.de","config":{"parameter":"https:\/\/shop.niederegger.de _blank - shop.niederegger.de"},"attr":{"href":"https:\/\/shop.niederegger.de","target":"_blank","rel":"noreferrer","title":"shop.niederegger.de"}},"text":"shop.niederegger.de"},{"link":{"url":"https:\/\/www.grafschafter.shop","target":"_blank","type":"url","title":"https:\/\/www.grafschafter.shop","config":{"parameter":"https:\/\/www.grafschafter.shop _blank - www.grafschafter.shop"},"attr":{"href":"https:\/\/www.grafschafter.shop","target":"_blank","rel":"noreferrer","title":"www.grafschafter.shop"}},"text":"www.grafschafter.shop"}],"space_after_class":"large","space_before_class":"medium","theme_class":"dark-theme"}}]}},{"id":2939,"type":"netzbewegung_contactpersonmodul","colPos":0,"data":{"contact_person":{"button_label":"Schreib mir 'ne Mail!","button_link":{"url":"mailto:alwin.roppert@netzbewegung.com?subject=Anfrage%20%C3%BCber%20die%20Website&body=Wie%20kann%20ich%20helfen%3F","target":"","type":"email","title":"alwin.roppert@netzbewegung.com","config":{"parameter":"mailto:alwin.roppert@netzbewegung.com?subject=Anfrage%20%C3%BCber%20die%20Website&body=Wie%20kann%20ich%20helfen%3F - - \"Alwin Roppert\""},"attr":{"href":"mailto:alwin.roppert@netzbewegung.com?subject=Anfrage%20%C3%BCber%20die%20Website&body=Wie%20kann%20ich%20helfen%3F","title":"Alwin Roppert"}},"button_style":"primary","copy":" Ich bin Inhaber und Gesch\u00e4ftsf\u00fchrer der Netzbewegung. Lass uns gemeinsam etwas bewegen.<\/p>","headline":"Hi, mein Name ist Alwin!","image":{"id":1413,"alt":"Portait von Inhaber Alwin Roppert vor einer Sichtbetonwand","title":"","publicUrl":"https:\/\/stage-cms.netzbewegung.com\/fileadmin\/user_upload\/team\/alwin-roppert-inhaber-02.jpg","thumbnails":{"mobile":"https:\/\/stage-cms.netzbewegung.com\/fileadmin\/user_upload\/team\/alwin-roppert-inhaber-02.jpg","mobile2x":"https:\/\/stage-cms.netzbewegung.com\/fileadmin\/user_upload\/team\/alwin-roppert-inhaber-02.jpg","desktop":"https:\/\/stage-cms.netzbewegung.com\/fileadmin\/user_upload\/team\/alwin-roppert-inhaber-02.jpg","desktop2x":"https:\/\/stage-cms.netzbewegung.com\/fileadmin\/user_upload\/team\/alwin-roppert-inhaber-02.jpg"}},"phone":"+49 (0)721 66 77 89 20","topline":"Kontakt"},"space_after_class":"large","space_before_class":"medium","theme_class":"light-theme"}}]},"i18n":[{"title":"Deutsch","link":"https:\/\/stage-www.netzbewegung.com\/de\/projekte\/skalierbare-multishop-plattform-fuer-starke-marken","target":"","active":1,"current":0,"spacer":0,"hasSubpages":0,"languageId":0,"locale":"de-DE","navigationTitle":"Deutsch","twoLetterIsoCode":"de","hreflang":"de-DE","direction":"ltr","flag":"flags-de","available":1}]}
E-Commerce Konzept<\/a>
Screen Design<\/a><\/p>","space_after_class":"medium","space_before_class":"none","theme_class":"light-theme"}}]}}],"right":[{"id":2949,"type":"netzbewegung_headline","colPos":202,"data":{"header":"Nachhaltig und hochskalierbar","header_animation":"default","header_tag":"h4","header_template":"headline-4","space_after_class":"small","space_before_class":"none","theme_class":"light-theme","topline":"Technische Planung"}},{"id":2948,"type":"netzbewegung_text","colPos":202,"data":{"bodytext":"